Prepared for Shift Group by Elevation Labs Ltd. - December 2024
Following our conversations, we've agreed to create a proprietary assessment exclusively for Shift Group. This proposal focuses on Phase One (Foundation) of a larger four-phase project, delivering a custom assessment tailored to your specific needs.
Phase One divides into two key components: Assessment Creation and Implementation (the technical development process) and Intellectual Property Rights Transfer (exclusive ownership transfer to Shift Group).


This project represents a pivotal step for Shift Group in achieving long-term scalability, profitability, and market leadership. By creating this proprietary assessment, you'll gain a strategic asset that sets you apart from competitors, achieve cost efficiencies through automation, enhance placement success rates through data-driven insights, and position yourself as an industry leader.
Unique competitive advantage through exclusive ownership
Automated processes reduce operational expenses
Enhanced placement success through analytics
Manual, time-intensive processes require extensive staff involvement, limiting scalability. Candidates receive inconsistent evaluations, reducing trust and retention.
Reliance on third-party tools exposes you to unpredictable costs and risks. Current systems lack data-driven insights for optimization.
Heavy dependence on high-touch coaching inflates costs. Conversion inefficiencies lead to missed revenue opportunities.
Streamlined processes enable team focus on high-value activities. Every candidate benefits from uniform, validated evaluation.
Full control ensures operational independence and long-term valuation growth. Real-time insights empower smarter placement strategies.
Reduced coaching hours significantly lower expenses. Improved conversion rates and satisfaction drive higher revenues.

The technical and creative assessment development process. This involves the work and hours required to create the proprietary assessment.
The exclusive ownership transfer of the assessment to Shift Group for sole use and exclusivity.
Metrics design, items creation, and algorithm development. Ensures precision in evaluating candidate readiness, leading to better placement success and competitive advantage.
Assessment branding, user interface design, and report design aligned with Shift Group's identity. Builds trust and professionalism while enhancing brand value.
Infrastructure setup, programming, testing, and quality assurance. Ensures scalability, reliability, and accuracy in assessment delivery with seamless handover.
Optional ongoing post-implementation support. We recommend creating an hourly support package for future needs, with initial support hours included.

The second component involves transferring exclusive ownership of the assessment to Shift Group. This ensures you own the assessment entirely, including full rights to use it and proprietary ownership that establishes you as a leader in mindset-based evaluation.
Reduces dependence on external IP, increasing valuation and strategic independence for long-term growth.
Differentiates Shift Group, creating a premium product offering that sets you apart in the market.
Complete Phase One package including all components and IP transfer

Project Start
Phase 01 Complete - Creation and Design (30 days)
Phase 02 Complete - Graphic Design and Branding (15 days)
Phase 03 Complete - Infrastructure and Development (45 days)
Project Finalized - Testing & Deployment (5 days)
Immediate differentiation positions Shift Group as a pioneer in proprietary mindset assessment. Cost savings through automation reduce manual workload. Valuation growth through proprietary assets attracts investors. Enhanced client experience improves placements and satisfaction.
Delaying this initiative could result in missed opportunities for differentiation, scalability, and market leadership.


Proprietary Assessment Creation Proposal